- Index
- S2E32 - Designing Your Process Around Your Guests
S2E32
Sep 20, 2023
49:52
Designing Your Process Around Your Guests
Special Guest - Mike Maroone
We’re honored to be joined by a seasoned and well-respected automotive legend in this episode of The Walk Around podcast. Discover valuable advice for all areas of the dealership from Mike Maroone, who has dedicated over 40 years to the automotive industry. From leading large teams to investing in technology, this is surely a not-to-miss discussion for any person in the automotive world.
In this episode you’ll hear:
- The state of modern retail today
- Mike’s biggest worry in the business
- The key to driving the auto retail process
- Discussion on who owns the guest experience (OEMs? Dealers?)
- Why it’s necessary to train teams to effectively use your CRM system
- How Mike sees Artificial Intelligence (AI) playing a role in dealership operations and much more!
Episode Breakdown
0:00 - Welcome, Mike!
6:27 - A heart for community involvement
9:38 - Training for CRM systems
12:32 - Mike's tips for choosing tech
14:41 - Artificial Intelligence in dealership operations
16:47 - The state of modern retail today
20:30 - Who owns the guest experience?
24:59 - The craziest time in auto & today’s opportunities
28:35 - Mike's leadership principles
30:27 - Will these auto trends remain?
36:46 - Is this a Schor Thing?
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