In this episode you’ll hear:
- Benefits of the direct-to-consumer model, and how Polestar has created longevity that contributes to their sales goals
- How to drive long-term consumer relationships through a focus on retention
- What your dealership can do to address concerns around consumer hesitations towards EVs
- The need for educational offerings at your dealership (and how it can help your sales! 😎) plus other tips
AJ has had the opportunity to oversee tremendous sales gains and forecast future growth for Polestar while supervising all sales and retail operations. Previously, he held positions at Volvo Cars North America and has over 15 years of experience in various sectors of the automotive retail industry, such as customer service, fleet and marketing.
For more about AJ, visit his LinkedIn.
Watch the full episode above or on your favorite podcast streaming site.