How A Major Dealership Group is Approaching Frictionless Operations

Special Guest - Christian Crain

Christian Crain, VP of Crain Automotive Holdings, discusses leading a 23-store dealer group, their focus on seamless operations and how they are addressing the affordability challenges their guests are facing now.

In this episode you'll hear:

How Crain Automotive is addressing customer affordability
Will a 100% online purchase happen without a customer viewing the car?
Why major dealership groups are adjusting for consumer buying shifts

Episode Breakdown

0:00 - Meet Christian Crain
2:15 - How Crain Automotive is addressing customer affordability
5:24 - Creating a frictionless process
7:45 - Best Bets with Christian Crain
8:31 - Will AI handle more than 30% of your store’s customer communications?
10:32 - Will 100% online purchase happen without in-person viewing of the car?
11:28 - Razorbacks & college football: will the playoffs happen?