Dealer Login

Maximizing Dealership Profit with Profit Participation Programs

By Stephen Finley | Updated: October 08, 2025

Why Profit Participation Matters

Dealership profitability doesn’t end with sales or F&I product margins. Profit participation programs create new opportunities for dealers to capture underwriting and investment income, helping to build both short-term cash flow and long-term wealth.

How Properly Structured Programs Help Dealerships

    • Strengthen cash positions for acquisitions, debt reduction or reinvestment
    • Improve team performance through aligned incentives
    • Maximize revenue beyond standard commissions
    The right program, however, depends on each dealer’s financial goals, risk tolerance and growth strategy.

Take the Profit Participation Program Self-Assessment


Common Profit Participation Structures

There is no one-size-fits-all model. Each program comes with distinct advantages and considerations:

1+ Program

  • Advantages: Immediate access to additional per-contract commissions, flexible timing of distributions, ideal for dealers seeking liquidity.
  • Considerations: No built-in investment management; best suited for dealers with a clear deployment plan.

Retrospective Commission Program

  • Advantages: No upfront capital required, no dealer liability for losses, transparent way to gain experience before reinsurance.
  • Considerations: Lower long-term earning potential compared to other participation options.

PARC (Producer Affiliated Reinsurance Company, also called a Controlled Foreign Corporation or CFC)

  • Advantages: Maximizes participation with favorable tax treatment, requires minimal upfront capital, funds remain in the U.S.
  • Considerations: Premium limits may require additional structures for growth; subject to controlled group rules.

Dealer Owned Operating Company (DOOC)

  • Advantages: Defers taxes for several years, strong option for investment, and flexible for dealers with sufficient sales volume, whether part of a large group or a high-performing single-point store.
  • Considerations: Eventually taxable at federal and state levels; more complex regulatory oversight.
  • Note: In the industry, this structure is often referred to as a DOWC (Dealer Owned Warranty Company).

Retail PARC

  • Advantages: Combines favorable attributes from the PARC and DOOC structure options; typically suited for larger dealer groups or high-performing single-point stores.
  • Considerations: Eventually taxable at federal and state levels; relatively new structure.

Non-Controlled Foreign Corporation (NCFC)

  • Advantages: No annual premium limits, typically suited for larger dealer groups or high-performing single-point stores; qualified dividends taxed at long-term capital gains rates, professionally managed investments.
  • Considerations: Offshore funds subject to an additional 1% excise tax, requires board approval for distributions.

Take the Profit Participation Program Self-Assessment


Key Factors to Consider

Choosing the right profit participation program requires careful assessment of both short-term and long-term needs. Dealers should ask:

  • How important is immediate access to cash?
  • What level of investment oversight do we want?
  • What is our appetite for risk and regulatory complexity?
  • How will this structure support future expansion or succession planning?

“There really is no superior structure. The best fit depends on your specific needs, access to cash, investment interest, and risk appetite. It’s important to consider both your short-term and long-term goals and reevaluate as your business evolves."

Chris Bhim

How the Right Partner Adds Value

Profit participation is more than a financial decision. A full-service F&I partner provides:

  • Expertise in structuring programs that align with dealership goals
  • Performance coaching to maximize F&I profitability, fueling participation returns
  • Ongoing guidance to adjust strategies as dealership needs change

This partnership ensures participation programs are not only profitable, but also sustainable over time.

Take the Next Step

For a deeper dive, watch the full webinar: Maximizing Dealership Profitability: The Potential of Profit Participation Programs. JM&A Group experts Ian Hunter and Chris Bhim break down participation models, key benefits, and questions to ask when selecting the right program.

Free Tool: Find the ideal profit participation program - take the assessment